11 July 2018

GERT is now also a European trade mark

Our brand name GERT is now also protected as a EU trade mark for the entire European Union. GERT is already registered as a word mark at the German Patent and Trade Mark Office (DPMA) for several years. Due to our great success in other countries within and outside Europe, GERT has now also been registered at the European Union Intellectual Property Office (EUIPO). Customers and partners are of course welcome to use our brand name, we are even happy about it. We only would like to prevent any imitators from copying our brand name. The original age simulation suit GERT is only available from us.

23 May 2018

Care provider Anglia Care puts staff in the shoes of the elderly

Ipswich-based care provider Anglia Care recently purchased a GERT age simulation suit to train their staff. East Anglian Daily Times writer Sheena Grant used the opportunity to try out the GERT suit. She described her experience in a newspaper report and a video was made.

Find the newspaper report here ...

8 February 2018

Dementia simulation using our GERT age simulation suit

Although, our GERT age simulation suit is primarily simulating age-related physical and sensory effects, the GERT suit also creates an increased mental load when the participant is performing every day tasks. The effect of reduced cognitive capacities resulting in mental stress has already been described in a scientific report made by psychologists from the renown University of Heidelberg. This can easily be experienced by every participant wearing our GERT suit. The effect can be increased by adding accessories simulating enhanced sensory impairments like the simulation glasses or the tinnitus simulator. Therefore, our GERT suit is ideal for dementia simulation.

Learn more at: www.age-simulation-suit.com/dementia-simulation.html

17 October 2017

Addenbrooke's Hospital - what it's like to be an elderly patient

How hard can it be to get out of a chair, hold a conversation in a busy room, or stir a cup of tea? For most of us everyday tasks like these are things we take for granted, but for elderly hospital patients they can cause endless discomfort, difficulty and embarrassment. To help better understand the trials their patients go through on a daily basis, staff at Addenbrooke’s Hospital have bought two of our GERT age simulation suits, which will give an insight into the daily demands of being elderly. The suits will be used by medical and administrative staff, to help them understand what it’s like to see the world as an elderly patient.

Find the full article including videos here ...

6 September 2017

We are launching a COPD simulator on the market

COPD (Chronic Obstructive Pulmonary Disease) is a lung disease with chronic narrowed airways. COPD is one of the most common diseases worldwide. In 2007 the World Health Organization (WHO) estimated that 210 million people were affected. The WHO assumes that COPD will be the fourth most common cause of death worldwide in 2030. Due to the high number of unidentified COPD, other estimates assume 600 million patients worldwide and they are taking COPD as the third frequent cause of death. It is the only one among the most common causes of death with an upward trend.

COPD is triggered by the inhalation of harmful substances over a longer period of time. Of course, smoking is one of the main causes. 90% of all patients are smokers. The COPD is therefore colloquially referred to as smoker’s lung. But passive smokers are also affected, as are people who have been inhaling harmful dusts and gases for a long time, for example at their workplaces. The COPD is not curable, its course can only be delayed. The COPD impairs the quality of life of the patients over many years and means a long period of suffering.

Due to the frequency of the disease and the great suffering of those affected, we have decided to launch a COPD simulator creating empathy for the countless COPD sufferers. The COPD simulator is also ideal for COPD prevention, e.g. in non-smoking campaigns.

The market launch is imminent. For further information please click here ...

15 April 2017

What does it feel like to be old?

Today I found another interesting video about our GERT age simulation suit. Together with the Leyden Academy on Vitality and Aging, the Aegon Center for Longevity and Retirement set up an experiment using the GERT suit which helps replicate some of the physical challenges facing people later in life. 

1 January 2017

CEO of Russia's largest bank donned GERT age simulation suit

German Gref, CEO of Russia's Sberbank and former Minister of Economics, took part in an experiment held in Moscow prior to the International Day of Persons with Disabilities, aimed at determining how well the largest bank in the country caters to the needs of physically handicapped people. In order to do so, Gref donned our GERT age simulation suit. After completing the procedure, he took off the GERT suit and advised the employee who serviced him to try it on; he further explained that he was barely able to see the figures that the bank employee was showing him on the monitor, and was barely able to hear his explanations. He summarised: "I believe that all employees who work with handicapped persons should spend some time wearing such a suit in order to understand what it feels like. Experience like this helps develop empathy."

Read full article here ...